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A new frontier: Popflex Denim.

to fit was to fit in but my body broke the rules red lines on soft skin the price one pays for cool birthed by utility survived by individuality you’ve known them your whole life but not with this audacity What am I? What started as tough workwear for miners and cowboys has now turned […]

Blog

Our first ever POPFLEX Girl Dinner

Invited our most loyal POPFLEX customers to our first ever private brand dinner – we’re calling it “Girl Dinner” – and not only did we share mocktails and good food…I also shared a really big secret You’ll find out in a couple weeks don’t you worry.   View this post on Instagram   A post shared […]